Who'sThat brand artwork with hooded mascot and neon network motif

Who'sThat

Neighbourhood apps for better living

We build community products that help people find trusted local places, talk to them easily, and live a little better day to day. London Pets is our first flagship. More apps are on the way, not only for pets.

Who'sThat team

App builders with a soft spot for local life

Who'sThat is a small product team making social discovery tools that feel warm, clear, and a little playful. We ship under the Whosthat name on Google Play, and we are building a family of neighbourhood apps for better living across more of everyday life.

  • Product Directory experiences, live neighbourhood chat, and business pages that feel close to home.
  • Community Designed so people can ask questions, get updates, and feel closer to the places they already trust.
  • Growing catalogue London Pets comes first. Next apps will widen the same idea into more parts of better living, beyond pets alone.

Flagship app

London Pets

Our first release: a playful Yellow Pages style directory for London pet life, with a live community chat room sitting next to each business page. It is the start of the Who'sThat catalogue, not the whole story.

What owners do

  1. Browse the London directory by category.
  2. Open a business page for details and context.
  3. Join that company's neighbourhood chat room.

Who it is for

Built so pet owners looking for vets, groomers, walkers, day care, food and supplies, rescue and adoption, training, cafes, or photography can ask questions and stay close to places like yours.

480+ London listings in the app data set
55 Directory categories across care, food, rescue, and more
Chat-ready Business pages can open a neighbourhood room

For local businesses

Many London pet businesses are already in the directory. If you would like your listing shown as chat-ready, email [email protected] and we will set you up.

Impact and community

Royalties with a job to do

In London Pets, a share of royalties from users and businesses goes to pet adoption services and a pet food bank. As we add more apps, the same idea stays: products should help neighbourhoods live better, not only grow the feed.

Friendly events on the London Pets roadmap:

  • Competitions
  • Beauty contests
  • Running meets
  • Photo awards

Contact

Talk to the Who'sThat team

Warm regards from the Who'sThat team at Whosthat. We read every partner note about London Pets and the apps still to come.